Honey House
Property & Marketing

Family Placemaking & Family Marketing

Unlock growth with
family-centric experiences

At Honey House, we don’t just create family-friendly events – we design authentic community magnets that help businesses and property developers attract families, build loyalty, and drive long-term growth.

With over 20 years of combined property expertise and a decade of award-winning experiential marketing, we know how to turn spaces and brands into trusted destinations for modern families.

Experts in our field

Three women and a child sit around a wooden table, engaging in a gardening activity. The woman on the left has long blonde hair, wearing a lavender sweatshirt, smiling. The woman on the right wears glasses and a black shirt, concentrating on the activity. The child, with blonde hair, back to the camera, holds a small plant with decorative eggs in a pot at the center of the table. Soil and gardening supplies are scattered on the table.
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About us

A black-and-white photo of a family of four standing against a brick wall. The father and mother are holding hands, with two young girls beside them. The father has a beard, wears a dark jacket, and jeans. The mother has long hair, wears sunglasses, a striped shirt, and jeans. The younger girl is on the left, with blonde hair, wearing a t-shirt and patterned pants. The older girl is on the right, with blonde hair, wearing a patterned dress and smiling.

Daisy & Alex Hill have worked in the property industry for big names like CBRE, Barking Riverside, 20 Fenchurch Street and Allied London, as well as their own marketing studio, Yolk – working with global brands like Ace & Tate, Bumble and Pan Macmillan.

Now they’re combining their property and marketing knowledge with their Honey House family revolution to provide a family-first service for property and businesses.

Get in touch

Proven Placemaking community impact & commercial returns

  • Community cornerstone
    We create signature family clubs that’ll become the heart of your development

  • Revenue diversification
    Generate additional income streams while activating previously empty spaces

  • Retention strategy
    Build lasting tenant loyalty through meaningful community connections

  • Planning support
    Strengthen applications with documented community engagement

  • CIL & S106 compliance
    Unlock government funding through demonstrable social value

A woman helps a young girl blow bubbles with a bubble wand into a wooden planter outdoors.

Honey House track record

Results from our 2024 start:

  • 200 paid parents through our doors

  • 2,000+ local followers actively engaged

  • 60+ successful events delivered

  • Fastest-growing parent community in Sussex

  • Research partnership with University of Brighton for evidence-based insights

A father leaning close to a young boy, pointing at something on a table. The boy is wearing a sparkly jacket and appears focused.
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Built on marketing experience & research

  • 8 years of innovation through our parent company in marketing and operating successful destinations

  • Evidence-based approach informed by leading experts and research in family wellbeing

  • Measurable impact through event participation, attendance metrics, and direct community feedback and growth

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What we offer

Our placemaking services

Insights

From £250

Includes:

  • Learn what works for what ages (0-1, 2-4, 5+) and how to use this knowledge to appeal to the audience you want

  • Learn how to attract mothers, fathers, carers and grandparents

  • Feedback from our community on what they really want from family-centred places

  • Insights from Honey House x Brighton University research paper on parent challenges and trends in 2025: ‘Parent Wellbeing: Contemporary Challenges and Support’   

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Do it yourself

From £500

Includes:

  • 2-month action plan packed with our popular events to attract families to your site

  • List of resources & costs – no planning or nasty surprises

  • Canva templates and tried & tested omni-channel strategy

  • Influencer and local parent outreach for word of mouth

  • How to create and retain community in a digital space

  • On-hand advice

  • No guesswork, proven data to attract your audience

Done for you

From £2,000

Includes:

  • Resourcing of hosts / event leads

  • Complete design and execution of event programme

  • Outreach to local makers & entrepreneurs

  • Creation of social content and graphics

  • Posting of social content in the absence of a smm

  • Hands-on support to help you grow and nurture your new community

  • Newsletter writing and posting

  • Influencer outreach

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GET IN TOUCH

Our marketing services

Done for you

From £500-£2000 per month
(Small Business Discount Available)

  • One family-focused experience per month, including marketing copy and community activation

  • Resourcing and facilitation of event hosts or community leads

  • Full design and seamless execution of one curated, family-focused experience every month (e.g. workshop, wellbeing activation, content-driven pop-up)

  • Outreach to local partners to ensure authenticity and engagement

  • Creation of high-quality social content and event graphics

  • Social media scheduling and posting support – perfect if you don’t have an in-house SMM

  • Initial on-the-ground support to help you nurture your emerging family community

  • Monthly newsletter writing and distribution to keep momentum going

Why invest in families?

Parents’ wellbeing is systematically underserved, providing a huge opportunity for businesses. UK families face childcare challenges, limited workplace flexibility and social isolation – leaving a gap in spaces and experiences that offer genuine support.

Businesses that offer wellbeing-centred experiences for parents fill a critical void, differentiating themselves as trusted destinations and brands.

Work-life balance shapes parent wellbeing and loyalty. Parents actively seek out experiences and places that ease stress and create community.

Mothers face the greatest wellbeing gap, and are the key decision makers. Businesses that prioritise their needs win trust, loyalty, and spend.

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Ready to lead
the family revolution?

Join forward-thinking developers and businesses who are changing the game for modern families – and delivering real business value.

Book your free discovery call
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